Why you need a Linkedin Account

By Nicole Graham on March 13, 2013

We all know about Facebook, and chances are we all have one. But what about Linkedin? Don’t think it’s just for the business world. Linkedin can get you the internship you are looking for, the job you want in the future, or just a few handy connections. Let’s

Photo credit flickr.com user The SeaFarer

face it– in this ever changing, digital age, you need a Linkedin account.We don’t go to college for nothing. Nearly every college student has a reason for working toward that higher degree whether it be a concrete career path, or just the idea of making more money than a high school diploma will bring in. Today, social media dictates the business world, and having a Linkedin account could open up otherwise unseen opportunities. In fact, the Business Journal reported an astounding 81% increase in business utilizing Linkedin to find potential employees.

From the freelancer to the established corner office professional to the entrepreneur, Linkedin can make the difference between a job an a career. Here is what Linkedin has to offer:

A Free Profile! And what could be better? Just like Facebook, this business-minded social media site offers free membership. (They also offer a premium membership for a nominal monthly fee, but honestly, the free version works just fine).

Connections- These can be like-minded people, other students, people you met through your internship or summer job- anyone really. The perk to having connections is that they lead you to other connections. Networking at its digital age finest. You can research connections by industry or job title. Ask yourself what your goals are. Looking to become a teacher? Lawyer? Philanthropist?  Search these particular titles, and look through the profiles. You might just find a mentor.

Groups- Linkedin offers groups for people with the same interests. Writers can find a plethora of groups to join with tons of helpful hints from other writers, blog conversations, and even job listings. Whether you are an architect, plumber, or sales person, Linkedin has a group for you.

Job listings! One of the unique features Linkedin offers is a job section. Search for any position in any location and you will surely find something of interest.

If businesses are forking over the cash to invest in Linkedin, it’s the least you can do to set up your free profile. You are going to college to create a promising future… why not get a jump start on some opportunities?

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